03 WORDS


Thoughts & Essays

(Incoming)

Consulting - Clients:

  • UK Media (BBC/ITV) — AI scoping and use cases for creatives, plus new growth strategies in changing media landscape

  • Big Tech — AI-first sales strategy and European market expansion through startup ecosystem analysis

  • Sovereign Wealth Fund — Investment thesis and portfolio construction for €1bn European venture fund


The Future of
Enterprise Sales

in Accenture Strategy Magazine


The piece examines four key trends shaping how organizations are shifting their approach to enterprise sales:

  • AI-powered sales enablement driving up to 10x productivity gains through real-time coaching

  • Unified customer data platforms collapsing traditional silos between marketing, sales, and success teams

  • GTM Engineers will reshape the org design of sales teams
     
  • Specialist sellers becoming more valuable by combining ecosystem expertise with skills AI can't replicate